Cleansing Milk: What is it? What is it for and how does it work?

cleanser is a "fluid emulsion that performs a" gentle cleansing action, preserving the skin's natural protective hydrolipidic film.

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This type of cosmetic is indicated for the daily cleansing of the face, a fundamental beauty gesture to remove make-up and all the impurities that have accumulated on the epidermis during the day.
Compared to traditional soaps, milk ensures greater skin tolerability. This cleanser cleans the face by affinity, as it contains lipid substances capable of dissolving make-up residues, sebum and dirt, without drying the skin.

, which allow to bring numerous benefits to the treated areas.
In the beauty routine dedicated to facial cleansing, this cosmetic therefore helps to maintain a radiant and healthy skin.
The cleansing milk also prepares for the subsequent phases of the treatment, ie the application of the serum or day / night cream suitable for your skin type.

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The cleansing milk can be enriched with active ingredients, with astringent and purifying properties, suitable for oily skin. The formulas for skin with a tendency to dry may contain, on the other hand, moisturizing, soothing and emollient substances, which gently restructure the epidermis.
The cleansing milk may also contain plant extracts, such as chamomile, aloe and witch hazel, for reactive and sensitive skin, or vitamins and anti-aging active ingredients, to counteract the formation of wrinkles.

favors the emulsion of dirt particles.

Subsequently, the residues of the cleansing milk must be removed with a damp or dry swab; some formulas with a lighter consistency, on the other hand, can be eliminated with lukewarm water.
In general, a typical gesture, after using the cleansing milk, involves applying the tonic, a water-based or hydroalcoholic solution. This cosmetic allows you to remove the last residues of the cleansing milk and to remove excess oiliness, leaving the skin pleasantly fresh and compact. Just moisten a cotton pad with a small amount of product, then tap on the skin all over the face, without rubbing.

should be done twice a day:

• In the evening, the cleansing milk removes impurities and any makeup residue;
• In the morning, however, this formulation eliminates dead cells and sebum that has deposited on the skin during the night, preparing it to more easily absorb subsequent treatments.

, able to dissolve makeup easily, without the need to scrub the area.

After cleansing, the skin must be rehydrated with a night or day cream, to reconstitute the hydrolipidic film that covers it and protects it as a barrier.

The evolution of cleansing milk combines the cleansing action of the product with that of the tonic, in "2 in 1" cleansing lotions and micellar waters. These versatile formulations are suitable for all skin types, as well as being very practical.